Insurance Industry Gives Back
It is that time of year when we are encouraged to give thanks for the abundance which we have been given and the Insurance Industry Gives Back. As the saying goes, “To those whom much is given, much is expected.” The insurance business is an industry that does not often get positive press so I’d like to take this opportunity to let you know the ways that the industry assists those who are less fortunate.
Trusted Choice® is a national consumer branding program for independent agents and brokers. They are a voice for a large portion of the insurance industry and their contributions to charity are not widely known. Trusted Choice® has been a large contributor to Make-A-Wish®. In August of this year, they ran a social media campaign promising a donation of $10 for each “share” on their Facebook page which resulted in a $150,000 donation. This was the fourth year that Trusted Choice® held a social media campaign and collectively they have donated more than $1.7 million for Make-A-Wish®. Make A Wish grants the wishes of children with life threatening medical conditions to enrich their experience with hope, strength and joy. With the help of donations and 25,000 volunteers, they grant a wish somewhere in the country every 38 minutes.
Trusted Choice® also raises money to assist in career education through the InVEST program. InVEST is the insurance industry’s premier classroom to career education program. This year $87,000 was awarded in scholarships to 70 students pursuing insurance related degrees. InVEST has assisted more than 500 students from programs across the country to equip them with knowledge to help them pursue careers in the insurance industry. This program is critical as the industry expects that 50% insurance professionals will retire in the next 10 years.
This is just one national association that gives back. Every state has companies, agencies and organizations that seek to give back to the communities they serve. They have been entrusted with much and they strive to assist those less fortunate with volunteerism, scholarships and donations.